New business is great, but new business you can stay in touch with is even better. Increase your future sales by capturing the new customer’s information by offering incentives like freebies for leaving their business card. But what good is it having their information if you don’t do anything with it? Mailchimp is an powerful yet simple CRM system that enables you to store customer info and use it to continue to stay in touch with them well after Small Business Saturday is over.
For additional resources on ways to help your small business, check out the many resources and blogs on Kabbage.com.